Valentin RaspeFeb 223 min6 Questions to ask before you diversify your channel mixA new channel often seems like a good idea if performance is stagnating. But more often than not the better decision is to double down...
Valentin RaspeDec 15, 20222 minThe only attribution model you need in 2023Over the past few months we’ve come up with a system that lets you reliably attribute conversions and make better spend decisions. It...
Valentin RaspeDec 8, 20225 minRecession-proof your e-commerce brand for 2023As we head into 2023 there are several head winds looming for e-commerce businesses globally. After 2 years of boom the e-commerce...